Paul Jones, Jr. the founder of Four Roses bourbon fell in love with a beautiful southern belle. He sent a proposal to her and she replied that if her answer were “Yes,” she would wear a coursage of roses on her dress to the upcoming grand ball. When she showed up the night of the ball in her beautiful evening dress, she indeed wore a coursage of four red roses. He later named his bourbon “Four Roses” as a symbol of his devout passion for the lovely belle.